Imico

Indangagaciro

Kuba inyangamugayo, pragmatism, guhanga udushya, ishyaka, unyubako.

Ibiranga

Kubaha ijuru no gukunda abandi, kuba inyangamugayonanjyekubanyaga, gushimirana aLtruism, Umwete niterambere, kwitanga, guhanga udushya no gukora neza.

Ubutumwa

Kuri rGukwirakwiza neza imibereho no mu mwuka mu miryango yose mugihe utanga umusanzu mugutezimbere ubuzima bwabantu.

Iyerekwa

Kuri B.Ecome Ikirango cyizewe cyane cyibikoresho bito byo murugo hanyuma uharanire kuzamura ireme ryibyishimo byabantu.

Amahame yo gucunga ubucuruzi

1. Sobanura inshingano zacu kandi ukebera inzozi zacu
2. Itoze neza, tekereza ku bandi, wubaha ijuru n'urukundo abantu
3. Shyiramo imbaraga nke kurusha abandi
4. Shimira kandi wizewe
5. Erekana ubwitonzi nubugwaneza mumuryango
6. Shigikira amahame yo kuba umuntu mwiza

7. Gushyigikira Ubutabera n'Ubutabera, guteza imbere kubana batsinze
8. Gukorera umunezero wikipe udakurikirana inyungu zabo bwite
9. Buri gihe ukomeze imyifatire ikomeye
10. Haranira kugurisha amafaranga mugihe ugabanya ibiciro
11. Menya neza ibicuruzwa byerekana ibipimo byiza byubushinwa
12. ACHERE kuri kimwe hamwe ningingo ebyiri zifatizo

Filozofiya yubucuruzi

1. Gushimangira igikwiye kuba umuntu (indangagaciro zikurikirwa nabantu bose baza abantu)
2. Gushimangira gukora igikwiye ku ruganda (ubutumwa bwa Rumefresh)
3. Ibiranga.
4. Umwuka w'ibigo (Ndabishoboye, nta kintu kidashoboka!)

Imyitozo yubucuruzi

1.. Ikigo kimwe: Gukenera abakiriya nkibyibandwa hagati.
2. Ingingo ebyiri z'ibanze: Wibande ku muvuduko, gukora neza, n'ubuziranenge mu gihe uhora utwara udushya no kugenda.
3. Ubwiza nibyingenzi kugirango dusohoze ubutumwa, kandi udushya twikoranabuhanga dukora nkimbaraga zitera (guhanga udushya dukwiye kugirira abandi, societe, no kuzamura umunezero wabantu).
4. Kwitondera ibisobanuro no gukurikirana imikorere (intego yo kugurisha mugihe ugabanya ibiciro).
5. Guteza imbere umuyobozi mwiza.